I wanted to be a Sandshrew - a ground Pokémon that digs deep into the earth. The Pokémon series had just begun, and I knew all the Pokémon that Ash Ketchum, Pikachu, Brock and Misty ran across on their adventures. The paperback had been purchased at Ross - yes, the same one where you “ dress for less” - where I’d found myself in the children’s book section. Barbo’s book influenced my second grade Halloween costume choice. I still have a now-tattered book with a blue spine called The Official Pokémon Handbook, and in 1998, I begged my mom to make me a “book costume” for a kindergarten Halloween parade at Potomac Landing Elementary School in Fort Washington, Maryland.
1! For one glorious week around the winter holidays, I beat out J.K. I was 22 years old, less than two years out of college, and I was a No.
… But the best part was seeing my name at the top of the best-seller list for weeks on end. “I was a hero to my little cousins … they bragged about being related to me.
“It was gratifying to know we were creating books that sparked an interest in reading for kids who otherwise might not have picked up a book on their own,” said Barbo, who still makes books that encourage kids to read. (That was not so fun.)īack in the ’90s, it was about the Pokémon television show, and the hurricane of surrounding paraphernalia, including books. I tried to wear my Pokémon socks to school in second grade, and my dad told me to change them. It is crushing Candy Crush, Draw Something, Clash Royale and even nongaming apps such as Google Maps, Snapchat, Twitter and Tinder. Even though there are fewer pokéstops in black neighborhoods, it’s already the biggest mobile game in U.S. In less than one week, the game increased Nintendo’s stock by $7.5 billion. Seventeen years later, Niantic and Nintendo released Pokémon GO, a mobile app that compels users to catch virtual Pokémon based on their geolocation. From her apartment while battling the flu, she quickly penned The Official Pokémon Handbook.
And it hit fast.” Barbo knew all about the property. “Then when Pokémon hit,” Barbo said via email, “it hit big - as predicted. Barbo was going to edit all the upcoming books. One day, her boss handed her a bunch of Pokémon material - scripts, videos, cards, gaming manuals - and told her to learn everything she could about Pokémon. Barbo was two years out of Bryn Mawr College and working as an editorial assistant in New York City.
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